Maven Collective is proud to share that we have the won silver award for B2B Website category at the Marketing Effectiveness Award.
Maven Collective is proud to share that we have the won silver award for B2B Website category at the Marketing Effectiveness Award.
Estimated Read Time: 3 minutes
Intended Audience: SaaS Business Owners, Microsoft Partners, Media Outlets
Orchestry Software, a SaaS start-up, is a complete adoption, change management, governance, provisioning, and lifecycle management platform, launched to make work simple in Microsoft Teams, SharePoint Online, and across Microsoft 365.
Maven Collective Marketing strategized the Orchestry Software ‘curtain-raiser’ project with the Maven Collective Marketing engaged with Orchestry Software from day one to strategize the introduction of the new platform with the launch of the brand, website, and position in the software industry. Maven Collective Marketing collaborated with Etude.Digital on the design and development of Orchestry’s website.
Recognizing the role of a Home Page in a website’s success, both organizations pooled their efforts to seamlessly translate the mission of ‘WORK MADE SIMPLE’ from the SaaS platform onto the website and into the brand message while building a full search engine optimized and gripping web experience that generated immediate measurable ROI for Orchestry.
"Orchestry’s beautiful and intuitive home page design is the fruitful result of our labor of love. Being able to engage in the very first conception phase gives us the ability to plan a strong market entry and seamlessly translate Orchestry message to this unique and creative website. We are honored to be recognized by such prestigious awards like AVA Digital Awards. This honorable recognition is a testament to the work that we are extremely proud of."
– Erica Hakonson, Principal and Founder of Maven Collective Marketing.
The AVA Digital Awards were founded as the celebration of audio-visual creativity in 1994. Throughout the years, the AVA Digital Awards has changed award categories to recognize the expanding role of technology in new media. To date, the Association of Marketing and Communications has judged more than 300,000 entries spanning from websites to social media sites. The 2022 judging panel consists of industry professionals who seek individuals and organizations that set and surpass the competition’s high standards of excellence.
The AVA Digital Awards honors the creative professionals and their outstanding concept, direction, design, product contributions to the digital communications industry. Maven Collective Marketing is the gold winner of the Business-to-Business Website Based Production Web Element category. Only entries receiving scores of 80 to 89, approximately 19 percent of the entries, are awarded the gold award. As a recipient of this recognition by the Association of Marketing and Communications, Maven Collective Marketing sets new standards with their continued support for B2B technology organizations with extensive marketing expertise that generates measurable results.
You too can leverage B2B awards and PR tools to attract the attention you deserve! If you want to work on digital marketing initiatives, or need help developing a brand strategy, or establish an award-winning website like Orchestry, that helps you stand out among your competition, contact us at maven@mavencollectivemarketing.com today.
Estimated Read Time: 3 minutes
Intended Audience: SaaS Business Owners, Microsoft Partners, Media Outlets
Orchestry Software, a SaaS start-up, is a complete adoption, change management, governance, provisioning, and lifecycle management platform, launched to make work simple in Microsoft Teams, SharePoint Online and across Microsoft 365.
Maven Collective Marketing engaged with Orchestry Software from day one to strategize and align the introduction of the new platform with the launch of the brand, website, and position in the software industry.
Maven Collective Marketing collaborated with Etude.Digital on the design and development of Orchestry’s website, seamlessly translated the mission of ‘WORK MADE SIMPLE’ from the SaaS platform onto the website and into the brand message, while building a full search engine optimized and engaging web experience that yielded immediate measurable return on investment for Orchestry.
"Our work with Orchestry has been a labor for love for this beautifully designed and intuitive platform. Engaging in the software conception phases allowed us to evolve the marketing and messaging as the software platform was developed, which enabled us to plan a strong market entry. Receiving the platinum award for best B2B website from the AVA Digital Awards is a great honor and recognition for our work that we are extremely proud of."
– Erica Hakonson, Principal of Maven Collective Marketing.
The AVA Digital Awards began in 1994 as the celebration of the audio-visual arts. To date, the Association of Marketing and Communications Professionals (AMCP) has judged more than 300,000 entries ranging from audio and video productions to websites and social media sites. 2022 judges panel are industry professionals who look for individuals and organizations that establish and exceed the competition’s high standards of industry excellence.
This AVA Digital Awards recognizes creative professionals and their outstanding achievements in the concept, direction, design, and production that is part of the evolution of digital communications. Maven Collective Marketing is the platinum winner of the Business-to-Business Website Based Production category. Only entries receiving scores of 90 to 100, approximately 16 percent of the entries, are awarded the platinum award. This recognition by the Association of Marketing and Communications Professionals has set a benchmark for Maven Collective Marketing to continuously support B2B technology businesses with knowledgeable expertise that yield measurable outcomes.
Estimated Time: 2 minutes
Intended Audience: B2B Business Owners, Media Outlet, Microsoft Partners
We are pleased to announce that Orchestry is the Web Excellence Award winner for Best Website in the category of IT.
Orchestry is a comprehensive adoption, governance, provisioning, and lifecycle management platform that makes work simple in Microsoft 365, Microsoft Teams, and SharePoint Online.
Maven Collective Marketing led the website project with design/development by Etude.Digital (formerly Creative Engine Brand Strategy) to create something unique and reflective of Orchestry’s mission of Work Made Simple. The main goal of the website was to educate prospective clients about the common challenges around Microsoft 365 delivered through dozens of educational blogs and frequent virtual events, practical guides, and useful templates, featuring thought leadership from Microsoft MVPs.
"We are thrilled to see our work deliver such fruitful results for our clients. To be recognized by such a prestigious award is a testament to the work that has been put in and it reflects in the exquisite outcome. We are extremely grateful to have our work recognized at this level."
- Erica Hakonson, Principal of Maven Collective Marketing.
The coveted Web Excellence Awards encourage and promote web excellence and establish higher standards year after year by honoring distinguished websites, web marketing projects, videos, mobile sites/apps, social media campaigns created by digital and creative agencies, designers, creators, freelancers, and entrepreneurs worldwide.
This year, the international award recorded over 800 entries from around the world including the United States, Australia, Denmark, Italy, UK, Germany, Spain, Switzerland, and Portugal. The presiding panel of judges ranged from global industry professionals to academic experts from areas of marketing, web science, and design.
With Orchestry’s win, we have been able to utilize this recognition to set a new benchmark in supporting a successful business and website launch, that drives consistent lead generation, and in turn net revenue.
You too can leverage our B2B digital marketing services that deliver the expertise you can measure today! If you are looking to launch a website, web marketing projects, or need assistance with a brand strategy that helps you stand out among your competitors, get in touch with us at maven@mavencollectivemarketing.com.
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