Google My Bussiness can hugely benefit B2B businesses from adopting a few simple strategies.
SEO vs SEM: Beyond the Abbreviations
Marketing buzzwords and abbreviations are a dime a dozen. Quit scratching your head over SoLoMo and YMMV and instead consider Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Perhaps …
What is Semantic Search 101: Applying Intent and Context
Technology is perhaps the most rapidly changing area on earth; look away for even a minute and chances are that you’ve missed something. Two of the most popular fields in …
How Online Marketing Has Prepped Me for Motherhood
Planning, prepping, strategizing and just before execution, there is a flag on the field. So it goes in online marketing with thousands of minor algorithm changes made monthly to tweaking …